Full-service social — including LinkedIn — that reaches commercial B2B buyers.
Overview
Commercial buyers don't scroll TikTok looking for a GC. But they absolutely check LinkedIn before an award, and they follow firms whose work impresses them on Instagram.
We run the full social operation so your leadership stays visible without touching a phone at 9pm, and your firm shows up wherever the buying committee looks before a decision.
Everything below is scoped, delivered, and reported against real pursuit outcomes — never busywork.
Ghostwritten posts for your CEO, president, and BD leads — commentary, project wins, industry takes — published on their personal profiles where developers actually look.
Consistent posting on LinkedIn Company, Instagram, and Facebook — project features, team spotlights, hiring, and industry commentary.
We reply to comments and manage inbound DMs so real conversations don't sit unanswered for days.
Warm inbound doesn't stay warm forever.
Monthly content plan built around active projects, pursuit targets, and industry events.
Approved before anything ships.
A tight four-phase process. You always know what's shipping, when, and why.
Interviews with leadership to capture how each person actually talks.
Ghostwritten content sounds like them, not a marketing intern.
Monthly content plan approved in advance, with room for real-time reactions to project wins and industry news.
Daily posting across chosen channels with real-time community management.
Comments answered inside business hours.
Monthly reporting on reach, follower growth, and inbound conversations sourced from social.
Tied back to pipeline.
Leadership visibility on LinkedIn — the platform where commercial awards get vetted
Consistent brand presence without your team writing a single post
Inbound DMs from developers, GCs, and recruits who found you through the feed
Selling to commercial contractors is a different game than B2C marketing. These buyers are relationship-driven and ROI-obsessed.
They hate wasted meetings and won't sit through a 30-page strategy deck. We move at your pace and show real work early.
Every recommendation is scoped against a real pursuit — an ITB, a bid list, or an account you're actively chasing. Nothing gets built for vanity.
You'll see results tied to pipeline, not clicks. Reporting rolls up to bids won, projects awarded, and revenue booked.
Yes. Voice work is the first phase — we don't post anything on a leader's profile until they've read it and approve the voice.
Most CEOs sign off on 90%+ after week 2.
About 30 minutes a week — a quick voice memo of thoughts, plus approving the week's queue. That's it.
Yes, though for commercial contractors most paid social lives on LinkedIn. Usually bundled with Strategic Ads when it's a fit.
Yes. Every engagement is with a commercial GC, electrical, HVAC, mechanical, roofing, concrete, or specialty firm.
We don't split focus with residential remodelers or retail service work — the buying cycles are too different.
Most engagements run $2,500–$12,000 per month depending on scope. We scope against your revenue, pursuit volume, and target markets — never a template price.
You get a fixed monthly number, month-to-month, no long contracts.
Speed matters as much to us as it does to you. Most services show measurable movement inside 30–60 days — not the 6-month runway a big agency will quote you.
We prototype and ship, then iterate against what the numbers say.
US-based team, signed NDAs on day one, scoped systems access, and audit logs on anything financial or client-sensitive. We work under your MSA if you have one.
Ready to put social media marketing to work?
(619) 314-4333